After taking tailoring evening classes, Paul Smith opened his first store in Byard Lane, Nottingham, UK in 1970 and today the brand consists of eighteen different collections, operates 14 of their own standalone stores in the UK and is sold in 66 countries worldwide. Paul Smith is a British phenomenon, an iconic brand that is easily identifiable by their products, classic in design with an added modern twist. This is the personal signature of its founder Sir Paul Smith, who was knighted by the Queen in the year 2000 for his services to the British fashion industry. Staying true to the essence of the mainline collection and defined by its stylish qualities and attention to detail, PS by Paul Smith combines highly skilled tailoring, carefully crafted garments with on trend designs. This collection provides a sleek silhouette for the loyal Paul Smith customer. Key prints unique to Paul Smith are found within the collection with floral, paisley and stripes featuring prominently and signifying the exclusivity of the garments offered by the brand. For Autumn/ Winter 2016 the brand was relaunched under a single label, dropping the PS and denim line and replacing his signature striped zebra with the new ying yang design.