It was shortly after calling time on his namesake label Gosha Rubchinskiy that Gosha founded Rassvet in 2016 with his friend and fellow skater Tolia Titaev. The two combined to create a label that continues to capture the skate and youth scene of Moscow. Classic streetwear and skate inspired references feature throughout each collection, fused with seasonal artist collaborations, graphic t-shirts, sweatshirts and great ready to wear pieces, from knitted polos to sherpa trimmed fake leather jackets. The iconic PACCBET logo is also ever present. Rassvet, pronounced RAS-VYE-ETT translates as “sunrise” signalling the rise of Russian skate and streetwear in Western fashion.