The iconic line founded by Gianni and Donatella Versace in 1988, Versace Jeans Couture took the Versace label and it’s essence and translated it to the ideal everyday fabric: denim. Resurrected in 2019, the brand’s present-day iteration introduces a modern twist to its foundational spirit of irreverence and playfulness. Exemplifying both past and present, the label features trademark branding and baroque-style patterns across jeans,
t-shirts,
sweatshirts,
hoodies, shirting and jackets.